Key Responsibilities Campaign & Product Ops Build and launch promos and evergreen modules (homepage, destination pages, deals) end to end and able to work within deadline Optimise campaigns for app attributed GMV and profit Create campaign coupon codes, set eligibility/guardrails, QA across devices, and post-campaign reconciliation Maintain deal pages, surface hero SKUs per market, ensure pricing accuracy, retire stale items Draft briefs (copy/assets/UTMs), route to Design, manage approvals and go-live checklists Coordinate regional comms (SG/MY/TH and others): localisation, calendars, alignment Ongoing QA/monitoring on links, tracking, remove expired campaigns Performance & Reporting Maintain weekly/monthly dashboards for owned assets: Sessions, CVR, Orders, AOP, Revenue, Profit, Margin %. Track campaign performance vs target; flag gaps early and operation optimisations Set up simple A/B tests and document learnings P&L & Ops Support Comfortable with P&L and sensitive to revenue, Profit, margin, and ROI Update P&L revenue/expense trackers and escalate breaches of guardrails Prepare simple forecasts for key pushes; reconcile coupons and media spend with Finance Collaboration Work with Partnerships, Paid, CRM, Product Ops, Design, and Regional Marketing; on campaigns, products optimization, raise/track tickets to closure Share weekly status notes (risks, blockers, next actions) and escalate early with clear options/ETAs Prepare go-live timeline checklists and post-launch readouts; work with teams on learnings into the campaign playbook Support markets localisation and cross-device QA on app/web Requirements 2-3 years hands-on campaign execution/marketing ops (e-commerce, travel, or marketplace; strong internship experience considered) Degree or Diploma in Marketing, Business, Communications or related Numerate with basic P&L concepts (COGS, margin %, ROI) and Excel/Sheets (pivots, VLOOKUP) Tools: Tableau/Mix Panel, CMS, marketing automation/CRM Strong written comms, localisation awareness, meticulous QA, deadline-driven Language: English & Mandarin Show more Show less