Copywriter

dentsu

Kuala Lumpur
Permanent
Full-time

2 months ago

Job Title: CopywriterJob Description:Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.Job Description:As a Copywriter, write clear, concise copy for ads and marketing materials. Work closely alongside web and graphic designers to ensure their message is clear, whether in an email inbox or a website landing page.Key responsibilities:

Writes narratives, scripts and storyboards, annotations and treatments
Expresses ideas with clarity; on brand; on message and targeted to audience
Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity
Comprehends and understands brand continuity, brand guidelines and brand positioning
Creatively supports the effective use of technology and its applications to solve business problems
Contributes work to pitches
Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
Executes creative concepts together with Art Director at the direction of the creative director

Qualifications:

Proven experience as a copywriter or related role
Knowledge of online content strategy and creation
Excellent writing, editing and proofreading skills
Experience with SEO
Strong research skills

#LI-DA1#LI-HYBRIDLocation: Kuala LumpurBrand: Dentsu CreativeTime Type: Full timeContract Type: Permanent

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