Mid/ Senior Copywriter

• Ideate and generate creative concepts that successfully express brand messaging and engage the target audience.
• Participate in brainstorming sessions and offer innovative ideas for marketing campaigns.
• Write clear, concise, and captivating copy for a variety of materials, such as digital assets, print ads, POSM, and so on.
• Conduct extensive research to learn about your target audience's demographics, market trends, and rival brand strategies.
• Collaborate with the creative team and clients to ensure that messaging and brand voice are consistent across all communication channels.
• Proofread copy to conform to clients’ standards.
• Keep abreast of industry changes and best practices in copywriting, digital marketing, and advertising.
• Provide guidance and mentorship to junior copywriters.

• A bachelor's degree in English, Communications, Journalism, Marketing, or a closely related subject is required.
• Ability to fulfill deadlines in a fast-paced environment.
• Excellent time management and multitasking skills.
• Proven senior copywriting experience, particularly in an agency or corporate situation.
• Excellent writing skills, including a solid knowledge of grammar, spelling, and punctuation.
• Ability to think creatively and produce novel concepts that connect with brand objectives is required.
• Strong research abilities are required to collect relevant information and insights for content generation.
• Experience working with cross-functional teams.

M&C Saatchi