The responsibilities of a social media specialist include building and executing social media strategies, generating and publishing daily content, optimising company pages on various platforms, moderating user-generated content, analysing social data, and collaborating with other departments to manage reputation and coordinate actions. This is a WFO position. Office Location: 1st floor, 15 Jalan Tembaga SD 5/2 Bandar Sri Damansara https://www.linkedin.com/redir/suspicious-pageurl=https%3A%2F%2Fwaze%2eto%2Flr%2Fhw2860qe6w https://goo.gl/maps/A5CyCgQRkUx https://g.page/Brand360 Damansara Sentral station PY07 https://g.co/kgs/EDXbbNB Responsibilities Develop and execute social media campaigns for various platforms, including Instagram, Facebook, TikTok, Xiao Hong Shu and others Create and share engaging daily content, including text, images, and videos that promote brand, products and services Plan and optimise ads for always-on campaigns Ensure current social media strategy aligns with brand goals and values Measure the success of social media campaigns using KPIs Stay on top of current social media trends and evaluate how the brand can best participate Monitor client engagement and interact with clients on social media posts Moderate user-generated content for appropriateness Collaborate with other departments to ensure content is informative and appealing Create monthly editorial calendars and schedule content Prepare monthly reports and recommendations Qualifications Degree in marketing, communications, or a related field Proven work experience as a Social Media Specialist, including experience with Facebook, Instagram, TikTok, LinkedIn, and others Knowledge of Search Engine Optimization and Google Analytics Experience with HootSuite, or similar social media management tools Strong creative mindset Superb organizational and multitasking skills Excellent written communication and copywriting skills Knowledge of multiple online marketing channels Show more Show less