Head of Sales (Food Ingredients)

  • Kuala Lumpur
  • Permanent
  • Full-time
  • 27 days ago
We are one of the leading ASEAN-owned premium food ingredients solution provider servicing cross-regional global audience and B2B, FMCG consumer needs for over 50 years. We are now seeking a dynamic and experienced Head of Sales to lead the sales function.This is a pivotal leadership role for sales team management, crafting and executing commercial strategies, and driving sustainable revenue growth across global markets. The ideal candidate will be a builder and a strategist - comfortable with both setting direction and delivering results. Key Responsibilities: Strategic Leadership Develop and execute the company's commercial sales strategy across local and international markets. Identify and prioritise new customer segments, strategic accounts, and partnership opportunities in the B2B food ingredients space. Deliver strategic insights to guide market positioning, pricing, and innovation. Sales Organisation Development Design and implement the structure of a high-performing sales organisation, aligned with company goals and growth targets. Recruit, onboard, and train new sales team members, focusing on developing a customer-focused, target-driven, and collaborative sales culture. Streamline sales processes and performance evaluation frameworks. Team Management Lead, coach, and mentor the sales team to exceed individual and team KPIs. Foster a results-oriented, team-driven environment with clear communication and accountability. Implement tools and systems (e.g., CRM, reporting dashboards) to monitor performance and support sales execution. Sales & Business Development Own and grow key customer relationships, especially during early-stage market expansion. Lead high-level negotiations with key accounts, distributors, and partners. Drive new business development initiatives and establish long-term customer partnerships. Forecasting & Reporting Oversee sales planning, budgeting, and forecasting processes. Report regularly on performance, pipeline health, market feedback, and competitive intelligence. Provide input to executive leadership for strategic planning and resource allocation. Cross-Functional Collaboration Work closely with Marketing, R&D, Operations, and Finance to align sales efforts with product capabilities and business objectives. Lead commercial input for new product development and market launches. Requirements Bachelor's degree in Business, Food Science, or a related field. 8+ years of experience in B2B sales in the food ingredients or food manufacturing industry. Experience in a senior sales leadership role, including managing and coaching a high-performing sales team. Demonstrated success in scaling sales operations and delivering strong revenue growth. Deep understanding of the food ingredients market and B2B sales cycles, secured high-level deals and key clients. Key account management experience with strong client relationship management acumen. Strong leadership, organisational, and communication skills. Familiar with budgeting, P&L and commercial strategies. Benefits Competitive package and performance-based incentives. Contributing to team achievement = entitling attractive team rewards. Opportunity to build and lead your own team in a high-impact position. Ample career growth potential as the brand expanding globally with a strong SEA presence. A collaborative work culture focused on innovation and growth, on top of stable resources backed by private equity funders. Show more Show less

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