Role Overview: We are looking for a dynamic and strategic marketing professional to lead digital initiatives, customer engagement campaigns, and event activations within the automotive sector. This role is responsible for building brand awareness, driving qualified leads, and supporting sales growth through targeted marketing strategies and consistent brand communication. Key Responsibilities: Digital & Media Management: Plan and manage digital marketing strategies across social and media channels. Oversee budgeting, campaign planning, creative development, and performance reporting. Analyze ROI to optimize marketing efforts. Channel Oversight: Maintain and update the official website, media platforms, and social media accounts. Drive quality traffic and improve engagement metrics. Content & Social Media: Review and guide monthly content calendars for brand consistency in tone, visuals, and messaging. Collaborate with agencies for both ongoing and campaign-specific content. Monitor and enhance ad performance across platforms such as Facebook, Instagram, Google, and YouTube. Marketing Activations & Events: Plan and execute on-ground activations, customer events, and showroom experiences that support both branding and sales objectives. Partner with internal teams and external stakeholders to develop meaningful brand experiences. Point-of-Sale Materials (POSM): Oversee timely design and production of marketing materials to support campaigns and promotions. Agency Coordination: Brief creative, social, and media agencies with clear campaign objectives and deliverables. Manage project timelines and ensure brand identity standards are upheld across all channels. Requirements Bachelor's degree in Marketing, Communications, or a related discipline. 5-7 years' experience in digital, event, or automotive marketing, with a proven track record of delivering impactful campaigns. Strong analytical mindset with the ability to design, implement, and assess test-and-learn strategies for continuous improvement. Skilled at leveraging data-driven insights to identify growth opportunities and optimize marketing performance. Show more Show less