Description We are seeking an accomplished and hands-on Marketing Director to lead the transformation of one of Malaysia&aposs most established and well-loved consumer brands. This is a pivotal role that demands the ability to articulate brand strategy into a clear and actionable commercial agenda, steering both brand and portfolio transformation in a market where competition from both aggressive local players and global multinationals is intense. Responsibilities The ideal candidate will be a commercially astute FMCG leader with a track record of reinvigorating mature brands, driving product innovation, and building market relevance in competitive environments. You will combine strategic vision with the willingness to roll up your sleeves, providing the navigation and close guidance needed for a team that is still evolving and requires strong direction. Bridging the gap between leadership and execution, you will be comfortable getting involved at the ground level to ensure delivery. With a hunger for innovation, you will address the current weaknesses in new product development, accelerating the pipeline and integrating digital and social strategies to create impactful consumer connections. You will lead brand transformation efforts that are relevant for Malaysia&aposs diverse market, embracing local cultural nuances and communicating in ways that resonate authentically with consumers. Requirements This role requires an open-minded leader who can drive change in a market where transformation can be gradual, balancing patience with the urgency to execute. You will work closely with cross-functional teams to align business models, sharpen cost competitiveness, and enhance in-store and on-the-ground execution. Strong business acumen, nutritional category understanding, and the ability to develop team capability are essential to long-term success. If you are an inspiring FMCG marketing leader - ideally with experience in nutrition categories - who combines strategic vision, operational grit, and a passion for innovation, this is an opportunity to make a decisive impact on a heritage brand at a critical point in its journey. To Apply To apply, please submit your resume (in MS Words format) to Willis Toh at [HIDDEN TEXT], quoting the job title and reference number WT34433. We seek your kind understanding that only shortlisted candidates will be contacted. Registration No: R1104283 License No: 16S8060 Show more Show less