
Regional Digital Campaign Specialist (B2B & B2C - Technology)
- Kuala Lumpur
- RM 86,400-105,600 per year
- Permanent
- Full-time
- Managing paid media channels, optimising targeting, creatives, and landing experiences to maximise ROI.
- Localising messaging and content, tailoring assets for different markets and customer segments.
- Tracking, analysing, and reporting campaign results, providing insights to improve lead generation and conversion performance.
- Managing marketing automation workflows in Salesforce Pardot, nurturing leads and collaborating with sales for effective funnel management.
- Partnering with internal teams and external agencies, ensuring campaigns are executed on time and at high quality.
- Recommending new strategies, tools, and approaches to enhance campaign efficiency and effectiveness.
- Proven experience in managing and optimising digital marketing campaigns.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Proficiency in digital marketing platforms, tools, and techniques (Salesforce Cloud Marketing Account Engagement or equivalent such as HubSpot, Marketo).
- Knowledge of the technology industry is a plus.
- Ability to work collaboratively in a fast-paced, regional environment.
- Opportunities to work on impactful digital campaigns in the technology industry.
- Inclusive and collaborative company culture that fosters professional growth.
- Access to training and development programs to enhance digital marketing skills.
- Comprehensive benefits package and work-life balance initiatives.