Business Director Kuala Lumpur, Malaysia
- Kuala Lumpur
- Permanent
- Full-time
In three months:
- Grasped the client portfolio operationally and ensure that day-to-day client servicing needs are met.
- Demonstrated to direct reports (Managers, Planners, Senior Buyers) the capability and know-how to guide them and to add value to what they do on a day-to-day basis.
- Fostered strong client relationships across the client portfolio for self and team and already have a strong understanding of the client's key business requirements.
- Demonstrated the ability to guide and coach team, helping them improve their strategic thinking skills and capabilities as well as their digital, data and content knowledge.
- Demonstrated the ability to develop and diversify clients and translate them into commercial opportunities.
- Successfully sold in an out-of-scope project and/or participated in a winning new business pitch
- Foster strong client relationships and develop strong understanding of the client's business.
- Proactively build relationship with senior marketing clients and position self as trusted advisor to them. Assist with engagement of MD with key senior clients.
- Provide strategic input to team and lead the delivery of strategic and innovative solutions to clients.
- Maintain up-to-date knowledge of media and market trends and opportunities and apply them to the client's business. Develop and deliver strategic initiatives on key clients.
- Foster strong relationships with working partners, both internal and external, to deliver collaborative and integrated solutions to clients. Partner with SU leads to drive diversification on portfolio of clients.
- Ensure that the delivery of work across all functions is to standards.
- Lead in contract negotiations, competitive and media market reviews, cost savings exercises, client appraisals of the agency and client business review sessions.
- Lead and motivate team to effectively deliver to client needs, team and company goals.
- Ensure timely team appraisals and clear development goals for team members; identify and follow through on appropriate training and career development for team members.
- Guide and coach the team to improve their skillsets and capabilities.
- Support MD in managing the recruitment and retention of direct reports including building business cases for resources and closing the loop on HR/admin requirements.
- Support Partner in managing key client revenue and profitability versus team costs - QRF & BUD planning and implementation.
- Lead client DNA planning encompassing client business reviews and development strategies to support overall business plans. Develop and implement initiatives that help diversify portfolio revenues and increase revenues for portfolio.
- Support in new business development by leading and/or supporting new business pitches.
- Support the agency's competitiveness and visibility in the market through attendance of industry functions, creating portfolio publicity and contributing to award entries.
- More than 8 years' experience as the senior contact on key accounts that the main services focus on media plans and key tactics.
- Sound knowledge of the digital landscape and able to consult clients on digital planning
- Broad background, exposure to and experience in the entire research, planning and implementation process. Excellent grasp of communications strategy with a full understanding of how media and digital works and key advertising principles.
- A full understanding of clients' business, competitors, customers and objectives and a sympathetic incorporation of these considerations into the communications strategy.
- Good organizational skills in handling several projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure.
- A sound understanding of trading issues and how this impact on media strategies.
- Possess good verbal and written communication skills as well as strong selling skills.
- Appreciation and ability to interpret numbers and data.
- A good rapport with colleagues across all divisions, clients, other agencies and media owners.
- Expertise in all relevant industry software and systems