Senior Executive - Social Media
- Kuala Lumpur
- Permanent
- Full-time
Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.With decades of experience and milestones, Genting Malaysia celebrates its 60 Years Diamond Jubilee in 2025, stamping its mark as a leading tourism and entertainment hub with award-winning properties and world-class attractions such as Genting SkyWorlds Theme Park, Skytropolis Indoor Theme Park, Crockfords, and more. Even with all these accolades, Genting Malaysia is constantly expanding and making big waves in the hospitality industry.If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!Key Responsibilities:style="list-style-type:disc"-
-Plan, develop, and execute always-on and campaign-based content across social media platforms (Instagram, TikTok, Xiaohongshu)style="list-style-type:disc"-
-Manage influencer/KOL engagements end-to-end, including sourcing, briefing, execution and performance reportingstyle="list-style-type:disc"-
-Operate livestreaming, from concept development to on-ground execution and post-analysisstyle="list-style-type:disc"-
-Collaborate with internal teams (marketing, creative, PR, Business Units, etc.) to align social strategy with overall business goalsstyle="list-style-type:disc"-
-Support cross-functional campaigns by managing social content calendars, production timelines, and deliverablesstyle="list-style-type:disc"-
-Act as a host or on-camera talent for selected social videos, livestreams and content series when neededstyle="list-style-type:disc"-
-Monitor trends, competitor activity and platform innovations to inspire fresh content ideasstyle="list-style-type:disc"-
-Measure and report performance of campaigns and content, using analytics to optimize future effortsJob Requirements:style="list-style-type:disc"-
-Minimum 3 years of working experience in social media, content creation, influencer marketing, or related fieldsstyle="list-style-type:disc"-
-Proven track record of managing social media campaigns, video content and influencer activationsstyle="list-style-type:disc"-
-Project management skills with the ability to multitask and meet tight deadlinesstyle="list-style-type:disc"-
-Familiarity with social platforms, content editing basics and social production workflowsstyle="list-style-type:disc"-
-Comfortable being on camera and hosting public-facing content (when required)style="list-style-type:disc"-
-Multilingual (English and Mandarin will be a great advantage)style="list-style-type:disc"-
-Proactive and collaborative team player with a “can-do” attitudestyle="list-style-type:disc"-
-Social-savvy - passionate about “all things social”Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!
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