Our Client: A global precision instruments leader delivering advanced laboratory, industrial, and retail solutions, renowned for its innovation, product quality, and customer-focused approach across multiple industries. Role Overview: The Senior Technical Sales Engineer is responsible for driving sales growth and market penetration of laboratory technology solutions within the assigned territory. The role combines in-depth technical product knowledge with strong sales capabilities to identify opportunities, build relationships, and deliver tailored solutions that meet client needs. Key Responsibilities: Grow target accounts, build and maintain a qualified sales pipeline, and consistently achieve or exceed sales targets. Identify, prospect, and establish new accounts within both private and government sectors through strategic sales planning and execution. Conduct market research to identify current and potential customer requirements, engaging decision-makers and influencers across organizations. Deliver effective product presentations, demonstrations, and technical consultations to showcase solutions and address client needs. Provide expert guidance on regulatory compliance, product applications, and industry best practices. Collaborate with internal teams to execute marketing campaigns, generate leads, and manage the sales pipeline. Prepare proposals, cost estimates, and negotiate agreements to secure mutually beneficial outcomes. Represent the company at industry events, seminars, and exhibitions to expand market awareness and build brand presence. Maintain accurate sales records, customer communications, and activity logs within the CRM system. Develop customer staff capabilities through technical training and knowledge sharing. Qualifications: Bachelor's degree in Science, Engineering, or related discipline; strong background in laboratory equipment or scientific solutions preferred. Minimum 5 years of experience in sales, business development, or account management, preferably within the laboratory technology or scientific instrumentation industry. Proven track record of meeting or exceeding sales targets in a competitive B2B environment. Strong business acumen with the ability to identify opportunities and deliver value-driven solutions. Excellent communication, presentation, and interpersonal skills with the ability to engage stakeholders at all levels. Self-motivated, results-oriented, and resilient, with the ability to work independently in a fast-paced environment. Proficiency in MS Office and CRM systems; understanding of sales and distribution processes. Willingness to travel extensively within Malaysia; possession of own transport and valid driving licence. Preferred experience in selling laboratory analytical instruments such as balances, pH meters, pipettes, moisture analysers, titration systems, density meters, refractometers and UV-Vis spectrophotometers. Note: Only shortlisted candidates will be notified. Show more Show less