Sunrise Group is one of the largest wholesalers and distributors of branded sports goods in Asia representing internationally renowned brands i.e. Yonex and Mikasa. Sunrise has presence in 15 countries of South East Asia, South Asia and East Asia, through its associate companies and distributorships. With its mission statement "to be the No. 1 sports good and lifestyle company in Asia, providing a healthy lifestyle", Sunrise is dedicated to the sale of high-quality, authentic sports equipment, and also to the development and promotion of an active sports lifestyle. Along with Yonex, Sunrise sponsors many international tournaments throughout the year and many impressive athletes on their quest to victory. The Role Define and execute regional marketing strategies across multiple brands and countries Lead a team spanning performance marketing, social media, content, CRM, design, and partnerships Build and manage the annual marketing budget with clear ROI tracking Develop and protect brand identity and tone across all touchpoints Drive acquisition and retention programs across D2C and marketplace platforms Oversee content production (photo, video, copy, social) aligned with product and campaign calendars Collaborate with product merchandisers on product development marketing campaigns Build relationships with media, influencers, agencies, and strategic partners Ideal Profile 8-12 years of marketing experience, with at least 3 years in a senior leadership role Proven success in building consumer brands (sports, fashion, lifestyle, or digital-first is a plus) Strong grasp of digital marketing, brand strategy, campaign planning, and analytics Excellent leadership and team-building skills across diverse geographies Experience working closely with creative teams and external agencies Highly collaborative, results-driven, and passionate about growing brands Fluent in English, Bahasa and Mandarin. Cantonese is a plus. What&aposs on Offer Opportunity within a company with a solid track record of performance Leadership Role Join a market leader within Apparel & Sporting Goods Show more Show less