Senior Copywriter

  • Kuala Lumpur
  • Permanent
  • Full-time
  • 27 days ago
About ADA ADA is a leading data and artificial intelligence (AI) company that designs and executes integrated digital, analytics, and marketing solutions. We operate in 11 markets in Asia and partner with leading brands to drive their data and digital maturity. What will you do Concept & Execution: Develop creative ideas and high-impact copy for digital campaigns, social media content, banner ads and websites that align with brand voice and business goals. Collaborate with social media, design, and UX teams to create cohesive narratives that drive awareness, engagement, and conversion. Strategy: Creative ideation and execution that provide on-strategy creative solutions to meet the business and communication objective. Leadership: Demonstrate strong sense of ownership in upholding creative excellence across all deliverables. Convey ideas and execution clearly to internal and external stakeholders to create understanding. Presentation: Confidently pitch and defend creative concepts to stakeholders, ensuring alignment with brand strategy. Innovation: Keep up with the latest creative industry developments and digital trends (AI tools, platforms, trending topics) to continuously optimise creative performance and ensure relevance with the audience. Brand Stewardship: Guard and enhance brand values and voice while adapting the right tone for diverse audiences and channels. What skills and experience you will need 5+ years of digital/creative agency copywriting experience, with a portfolio showcasing campaigns that drove measurable and impactful results or award-winning results. Sharp, solid, and strategic creative ideation and execution ability. Excellent copywriting and fluency in English and the Malay language. Ability to present ideas clearly and persuasively ensures your work gets buy-in and makes an impact. Collaborative spirit-able to distill briefs and feedback into clear creative solutions. Leadership experience in leading projects and mentoring junior talents. Bonus point: Familiarity with AI tools (ChatGPT) to enhance ideation and productivity. By submitting this, you agree to this Privacy Notice and you will be deemed to have consented to the collection, use, and disclosure of your Personal Information in accordance with this Privacy Notice: https://adaglobal.com/privacy-policy/ Unfortunately, we are only able to contact shortlisted applicants. We encourage you to continuously visit our website www.adaglobal.com for regular updates on available roles Show more Show less

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