
Marketing Manager
- Pulau Pinang
- RM 84,000-168,000 per year
- Permanent
- Full-time
- Develop regional marketing campaigns that align with business goals and can be localized for different markets.
- Create campaign toolkits (e.g., landing pages, email templates, presentations, social media assets) for field marketing teams
- Manage paid media campaigns to drive traffic and conversions.
- Oversee website content and SEO strategies to enhance organic search performance
- Work with designers and content teams to create high-quality marketing assets.
- Ensure brand consistency across all digital and offline marketing materials.
- Support PR and thought leadership initiatives, including content for blogs, press releases, and case studies
- Track, measure, and report on campaign performance.
- More than 6 years of experience in campaign planning, digital marketing, and content development.
- Strong background in B2B marketing, preferably in industrial or service-based sectors.
- Hands-on experience with Google Ads, LinkedIn Ads, Meta Ads, and SEO/SEM strategies.
- Familiarity with email marketing platforms (Inxmail, HubSpot, Marketo, or similar).
- Experience working with regional/country marketing teams to execute localized campaigns.
- Strong analytical skills and proficiency in data analytics tools (Google Analytics, Power BI, Tableau).