Manager, Campaign Delivery Kuala Lumpur, Malaysia
- Kuala Lumpur
- Permanent
- Full-time
This role reports to: Head of Practice, WPP MediaWhat your day job looks like at WPP Media:
- Serve as key point of contact on brief delivery responses and work with WPP Media Agency Planner in developing tactical strategies/responses
- Compile all necessary media recommendations (i.e. media schedules) from respective WPP Media Buying teams
- Oversee end-to-end project management of campaign brief and delivery
- Be responsible across all campaign tracking and reconciliation requirements (including KPI delivery)
- Support the Director of Campaign Delivery team to strategize key account campaigns and ensure optimal delivery and performance alongside with all WPP Media Agencies and WPP Media Buying teams
- Share regular updates with Agencies on campaign performance, such as in-flight optimizations and necessary schedule adjustments
- Assist WPP Media agencies on consolidating data for ad hoc based reports (e.g. CSI/Savings Report/Cost Avoidance)
- Deliver holistic cross channel campaign analysis (i.e. mid and post campaign reports) working with respective buying teams to provide actionable insights and optimisation recommendations
- Identify new product opportunities that will enhance clients' digital front
- Roll out test and learn initiatives to drive continuous improvements in campaign performance
- Take an active role in developing broader biddable or digital strategic recommendations and best practices to scale impact at market and regional level
- Any other project or tasks as assigned from time to time
- Knowledge and passion for digital marketing: digital display, digital branding, digital direct response, SEM, video & mobile
- Able to harvest vast amounts of information, news, data, and research and distill the most important/relevant information for your accounts and their clients
- Ability to influence without authority
- Leadership skills demonstrated by self-confidence, good judgement, sound decision-making, empathic listening, flexibility, self-motivation and ability to challenge the status quo.
- Team player demonstrated by the ability to receive and provide feedback professionally, thrive and collaborate in a cross-functional environment
- Strive for excellence demonstrated by setting high standards for yourself and others, committed to continuous improvement and deliver results despite constraints
- Relationship skills and aware and respectful of diversities
- Bachelor's degree, or equivalent diploma, in disciplines as STEM, Digital Advertisement/Media, Mass Communication or relevant experience
- 3+ years of hands-on experience in at least one of the biddable channels (Social/Search/Programmatic)
- At least 1 year within internal/external engagement capacity
- Strong experience in end to end project/campaign management
- Solid understanding of digital media ecosystem and technology
- Project management and ability to handle multiple stakeholder levels
- Able to effectively develop and motivate people to achieve joint goals
- Meticulous attention to detail and effective communication skills