Business Analyst, Senior Associate
SOCAR
- Kuala Lumpur
- Permanent
- Full-time
As our new Business Analyst Senior Associate, your day to day responsibilities will include but not limited to;
- Demand Generation: Develop, analyse, and execute data-driven coupon strategies to attract new users and increase bookings on the platform.
- Demand Optimization: Build and maintain robust user segmentation models to understand user behaviour and tailor marketing efforts for maximum impact.
- Project Management: Manage and execute project-based tasks related to business strategy and optimization. This may include conducting surveys, A/B testing initiatives, and building data visualisation dashboards.
- Data Analysis and Insights: Conduct in-depth analysis of user behaviour, market trends, and competitor data to generate actionable insights that inform strategic decision-making.
- Collaboration is Key: Partner with cross-functional teams (Marketing, Supply, Operations, Product) to translate insights into actionable strategies and initiatives.
- Storytelling with Data: Effectively communicate complex data analysis and recommendations to stakeholders at all levels.
First and foremost, ask yourself: Are you customer-obsessed? This is the key SOCAR's prime value that drives our mission forward. If your heart and mind shout “YES, I am!”, you have just identified a fundamental match between you and your future SOCAR team.
- At least 2 years of experience in an analytical background
- At least a Bachelor's Degree in Mathematics, Economics, Computer Science, Information Management, Statistics, Business Analytics or any numerate degrees equivalent. Candidates with Post-Graduate degree (i.e. Masters / PhD) are highly encouraged to apply
- Must have SQL experience e.g. MySQL, PostgreSQL, BigQuery, Superset preferred
- Demonstrated experience of Python or R coupled with basic machine learning methodologies and algorithms experience
- Working knowledge of dashboarding software or service, e.g. Superset, Tableau, QlikSense, Power BI and Google Data Studio
- Must have a collaborative approach to problem-solving and be able to work under pressure, with tight deadlines
- Plus if prior experience in the product development process, agile development, and lean startup methodologies
- Candidates without prior experience in the mobility sector are still encouraged to apply. However, candidates should be a self-starter with a “can-do” attitude, have the willingness to go beyond their comfort zone to learn new things and adapt to changes quickly
- Enjoy a fast-paced environment and can align business objectives with product priority
- Excellent communication and presentation skills with the ability to translate complex data into clear and concise insights.
- A passion for the sharing economy and a strong understanding of the car rental landscape in Malaysia.
- A results-oriented individual with a proactive and problem-solving mindset.
- Be part of the fastest-growing car-sharing company in the world!
- Opportunity to drive new ideas and make a measurable impact on company metrics
- Work with incredibly driven people with great executable ideas
- Competitive Salary
- Medical Insurance
- SOCAR travelling credits
- Phone allowance
- International environment (we are 18 different nationalities in the office!)
- The chance to launch new markets in different countries
- Endless company events (Futsal, cinema, birthday cakes, celebrations, team lunch and dinner ...
- 1 session - Talent Acquisition Team (Virtual or face-to-face)
- 1 sample task (To be pitched in the subsequent round)
- 1 session - Hiring Manager (Virtual or face-to-face)