As a Digital Marketer, you will be the key person to execute the overall digital marketing activities and campaigns on our social media & website platforms. The ideal candidate will expand the company's brand presence by creating and implementing the marketing strategy using online methods to gain new customers. Responsibilities *Cpanel & Email Administration:* Optimize server and website performance through configuration adjustments and resource utilization monitoring. Provide technical support to end-users and internal teams regarding cPanel-related issues. Manage regular backup procedures and maintain disaster recovery plans to minimize downtime in the event of server failures. Monitor server performance, troubleshoot issues, and implement solutions for optimal performance. *Digital Strategy:* Develop and implement comprehensive digital marketing strategies to drive online traffic and sales. Analyse market trends, customer behaviour, and competitor activities to identify opportunities for growth. *Shopify Expertise:* Possess advanced proficiency in Shopify platform management. Optimize the Shopify website for an enhanced user experience and improved conversion rates. Stay updated on Shopify updates and implement best practices to maximize the platform's capabilities. *SEO Optimization:* Conduct keyword research and implement SEO strategies to improve website visibility and search engine rankings. Monitor and analyse website performance using tools like Google Analytics and implement necessary changes for optimization. *Paid Advertising:* Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and Instagram. Develop and execute strategies to maximize ROAS and reach target audiences. *Email Marketing:* Design and execute email marketing campaigns to nurture leads, retain customers, and drive sales. Segment email lists and tailor campaigns based on customer preferences and behaviours. *Content Creation:* Create compelling and engaging content for digital channels, including social media, email campaigns, and the company website. Collaborate with the design team to develop visually appealing graphics and video assets for online marketing campaigns. Qualifications Bachelor's degree in Marketing, Business, or related field. Proven experience as a Digital Marketer with a focus on CMS platforms. Understanding of e-commerce trends, digital marketing channels, and customer acquisition strategies. Proficiency in Shopify platform customization, including themes, apps, and integrations. Experience with SEO, SEM, email marketing, and social media management. Excellent knowledge of Facebook, Instagram, and other social media best practices. Excellent communication and collaboration skills. Familiarity with design software is preferred (Adobe Illustrator, Photoshop, Premiere Pro, etc) Current office is in Cheras (near Sunway Velocity), will be relocated to Bukit Jalil mid-2024.