Assistant Manager - Public Relations

• Draft, edit, and distribute press releases, media statements, and official announcements.
• Write speeches, talking points, and key messages for senior management.
• Ensure all written materials align with the company's brand voice, tone, and strategic objectives.

• Coordinate media events, press conferences, interviews, and product launches.
• Build and maintain positive relationships with journalists, editors, and media outlets.
• Monitor media coverage and prepare media reports for management.

• Support in planning and executing crisis communication strategies.
• Prepare holding statements, Q&A documents, and response plans during sensitive situations.
• Ensure timely and accurate communication with stakeholders during crises.

• Assist in the planning and execution of PR campaigns that enhance brand visibility and reputation.
• Collaborate with marketing and the respective business units to ensure message consistency.

• Track and evaluate PR campaign performance and media coverage.
• Provide regular reports with analysis and recommendations for improvement.

• Assist in planning, coordination, and execution of official visits by ministers, dignitaries, and VIP guests.
• Ensure adherence to protocol and seamless experience for VIP delegations.
• Provide on-site support and briefing materials for senior management during VIP engagements.

• Assist in overseeing daily operations of the Customer Feedback Centre.
• Monitor guest feedback mailbox, ensuring timely escalation and resolution of issues.
• Generate reports and insights to improve service quality and guest satisfaction.
• Work with internal teams to close the loop on feedback and enhance customer experience.

• Bachelor's degree in Public Relations, Communications, Journalism, or related field.
• Minimum 5 years of relevant experience in PR, corporate communications, or media.
• Proven experience in press release writing, speech writing, and media handling.

• Excellent English writing and verbal communication, creativity, and attention to detail. Proficiency in Mandarin is an added advantage.

• Strong media relations skills with an existing network of media contacts preferred.
• Ability to work under pressure, especially in crisis situations.
• Exceptional organizational skills and attention to detail.
• Proficiency in Microsoft Office and media monitoring tools.

• Creative thinker with strong problem-solving abilities.
• High level of professionalism and discretion.
• Flexible to work outside regular hours when required for events or crisis response.
• Willing to be based at Genting Highlands office.

Genting