Product Marketing Senior Executive (New Product Development)
Hebe Beauty Style Malaysia
Petaling Jaya, Selangor
Permanent
Full-time
18 days ago
About Hebe Beauty: Founded in 2018, HEBE BEAUTY is an international cosmetics powerhouse dedicated to redefining beauty standards worldwide. Our mission is to provide top-notch, meticulously crafted beauty essentials accessible to everyone. With a strong presence in Indonesia, Malaysia, Thailand, Philippines, Vietnam, and more, we continuously push the boundaries of beauty. Our diverse portfolio encompasses brands like Y.O.U Beauty, barenbliss, Dazzle Me, lavojoy, and GLAMFIX, offering a wide range of cosmetics, skincare, and personal care products. At HEBE BEAUTY, our strength lies in integrating multi-brand innovation and operations to bring unparalleled beauty experiences to our global audience. Join us in our journey to make beauty empowerment a reality for all. Responsibilities: Market Research and Analysis: Conduct surveys and sample tests for new products to gather valuable consumer insights. Update the product master list and maintain accurate records. Competitor Analysis and Market Trends: Monitor competitors' activities and analyze local market trends. Provide insights to support headquarters in the development of new products. Communication and Coordination: Follow up on Market Entry (MUI) status with headquarters and request necessary regulatory approvals (NPRA).Liaise with various teams for seamless product development and launch processes. Content Creation and Product Knowledge: Create compelling product copywriting for marketing materials. Develop comprehensive product knowledge decks and propose competitive Recommended Retail Prices (RRP). Product Listing and Inventory Management: Facilitate new product requests for listing purposes. Collect and analyze sales forecasts, manage Stock On Hand (SOH), and conduct monthly product ordering. Allocate stocks to channels and assist in stock transfers as needed. Any other tasks and the projects assigned by the superior / company. Qualifications: Bachelor's degree in Marketing, Business, or a related field. Proven experience in market research, product development, and inventory management. Strong analytical skills and ability to interpret market trends. Excellent communication and coordination abilities. Proficiency in copywriting and content creation. Detail-oriented and adept at managing multiple tasks efficiently. Good proficiency in Mandarin and English.