Executive - Marketing Automation Developer

• Designs and executes solutions on enterprise-grade Marketing Automation platforms such as Salesforce Marketing Cloud, Adobe Campaign, Oracle Eloqua, Braze, Iterable, or similar, with integrated Customer Data Platforms (CDPs) to drive personalized, omnichannel customer engagement.
• Partner with business stakeholders to translate marketing strategies into technically sound campaign solutions.
• Develop and launch complex, automated, cross-channel campaigns (email, SMS, push notifications, etc.).
• Translate business objectives into actionable data flows and campaign logic, utilizing available marketing automation and CDP tools.
• Design and document campaign workflows using segmentation, personalization, and automation capabilities of leading platforms.
• Provide platform-agnostic best practice recommendations to improve campaign performance and deliverability.
• Leverage CDPs (e.g., Salesforce Data Cloud, Segment, Tealium, mParticle) for unified customer profiles and real-time personalization.
• Utilize SQL, scripting languages (AMPscript, JavaScript, etc.), and automation tools to prepare, transform, and manage campaign data.
• Build and manage data imports/exports, segmentation queries, file transfers, and audience targeting processes.
• Create and personalize emails using HTML and dynamic scripting based on customer attributes and behaviours.
• Define journey triggers and logic using available entry sources such as APIs, data extensions, real-time events, and lists/audiences.
• Ensure cross-platform compatibility in email rendering across major providers (e.g., Gmail, Outlook, Apple Mail).
• Work independently and collaboratively to ensure high-quality campaign delivery and client satisfaction.

• 3+ years of experience in marketing automation with platforms such as Salesforce Marketing Cloud, Adobe Campaign, Oracle Eloqua, Braze, Iterable, or similar.
• At least 1 year of hands-on experience with Customer Data Platforms (e.g., Salesforce Data Cloud, Segment, Tealium, Adobe Real-Time CDP, etc.).
• Strong proficiency in SQL for data manipulation and segmentation.
• Experience working with dynamic scripting languages (e.g., AMPscript, JavaScript).
• Familiarity with campaign lifecycle, automation processes, and real-time audience management.
• HTML/CSS expertise for email development and troubleshooting rendering issues.
• Ability to manage multiple projects, meet deadlines, and work cross-functionally in a fast-paced environment.
• Certification(s) in relevant platforms (e.g., Salesforce Marketing Cloud Admin, Consultant, or Email Specialist, or equivalents for other platforms) strongly preferred.

• Attractive Salary (RM6,250 - RM9,250).
• Mandarin is an added advantage.
• Annual Leave 15 days.
• Medical Leave 14 days.
• Medical and hospitalization coverage.

• Associate

• Bangsar South, Kuala Lumpur.

• Full Time.

Scicom