Executive, Content Creator

AirAsia

  • Sepang, Selangor
  • Permanent
  • Full-time
  • 30 days ago
Job DescriptionThe Role:This is a hands-on creative role for someone who lives and breathes content — and wants to help one of Asia’s most recognisable brands show up in fresh, culturally relevant ways.As a Content Creator, you’ll be right at the heart of our biggest brand moments — from festive campaigns to major route launches, influencer activations, and beyond. You’ll turn ideas into scroll-stopping content that resonates with our audience, while working closely with a sharp team of social strategists, producers, and influencers.Whether it’s a snappy Reel, a trending TikTok, or a behind-the-scenes clip from a live event — if it’s got storytelling power, you’ll help make it happen.What you’ll be doing:Creating social-first content for AirAsia’s owned channels (IG, TikTok, YouTube Shorts, etc.)Filming, editing, and producing short-form videos using your phone or camera — fast and with flairJumping on trends quickly and turning them into brand-relevant momentsWorking with influencers and creators on collaborative content piecesCovering live moments, events, and shoots — and turning them into real-time contentCollaborating with the Social & Influencer Manager and Production Lead to bring campaign ideas to lifeSupporting campaign rollouts with content that fits the brief, the brand, and the platformCapturing and editing BTS, day-in-the-life, UGC-style, and reactive contentReviewing performance insights to help refine and improve creative outputKeeping our content libraries organised and assets labelled properly for reuseWhat we’re looking for:You have 1–3 years of experience creating content for brands, media, or yourself (show us your work!)You know your way around editing tools like CapCut, Meitu, VN, Adobe Rush, or even TikTok’s native editorYou’re confident filming, editing, and producing your own content — fast turnaround is your thingYou have a strong understanding of what performs on TikTok, Instagram, and YouTube ShortsYou’re creative, scrappy, and can tell a good story without a big production crewYou’re on top of pop culture, trends, sounds, and internet humourYou’re a team player who can take feedback, build on ideas, and keep energy highYou’re organised, self-motivated, and able to manage multiple projects at onceA few extras we look for:We’re not interested in polished showreels only. We’re looking for someone who:Loves making content that feels real, fun, and in tune with the momentCan adapt quickly — you’re as comfortable behind the camera as you are in front of it (if needed)Communicates clearly and kindly with teammates and collaboratorsHas ideas for days and isn’t afraid to try them outKnows the difference between content that gets likes and content that builds love
We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.

AirAsia

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