Manager, Performance - Social Kuala Lumpur, Malaysia
- Kuala Lumpur
- Permanent
- Full-time
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
In three months:
- Successfully execute social media campaigns (from setup to reporting) with limited direction from the Manager.
- Understand the various ad products and campaign management platforms for each of the key social media channels.
- Understand the technical nuances of each campaign and be able to identify and escalate campaign issues (e.g. under performance) to the Manager.
- Develop a relationship with the key social platforms (e.g. Facebook, Twitter) and providers, who will facilitate campaign management, optimization, reporting and troubleshooting.
- To have POV on how a good campaign should be executed and when or what platform is needed based on campaign objectives.
- Able to work independently and in a team.
- Contribute to strategy building for a campaign.
- Have a fruitful and objective based discussion with the account teams on how digital platforms can support or be a key driver of a campaign.
- Able to set clear goals and KPIs for all proposed campaigns.
- Understanding of WPP Media Agency deliverables and campaign KPIs.
- Understand media behaviors and how the target audience interacts with Social touchpoints (i.e. Facebook, LinkedIn, Twitter).
- Proactively identify opportunities to improve and enhance clients' campaigns and advise WPP Media Agencies accordingly.
- Proactively address, and when needed escalate, any issue that compromises the quality and timeliness of deliverables.
- Ensure understanding and 100% compliance with finance process, WPP Media policies and procedures.
- Ensure cross-functional collaboration by demonstrating openness to new ideas and interest in learning from colleagues with different expertise.
- Continuously expand and share knowledge and understanding of new trends, channels and technologies across Social activation.
- Strong analytical, problem solving and time management skills.
- Creative and a good team player.
- Knowledge of digital marketing preferred.
- Detail orientation and well-organized.
- Ongoing interest in digital marketing, industry trends, best practices and emerging technologies.
- Strive for excellence demonstrated by setting high standards for yourself and others, proactively seek feedback, committed to continuous improvement and deliver results despite constraints.
- Relationship skills and aware and respectful of diversities.
- Minimum of 5 years of experience in Digital/Social Marketing or relevant industry. Fresh graduates are encouraged to apply.
- Knowledge and experience on Paid Social platforms including inherent knowledge of Facebook Business Manager and Twitter Ad Manager is a requirement.
- Long term commitment to personal and company growth.
- Nurturing mindset. Strong sense of accountability and desire to grow and support the team's growth through intense learning and re-application.
- Leadership skills demonstrated by self-confidence, good judgement, sound decision-making, empathic listening, flexibility, self-motivation and ability to challenge the status quo.
- Meticulous attention to detail and effective communication skills
- Able to efficiently prioritize and delegate tasks in a fast-changing environment.
- Team player demonstrated by the ability to receive and provide feedback professionally, thrive and collaborate in a cross-functional environment.