Senior Account Manager
GfK
- Kuala Lumpur
- Permanent
- Full-time
- Act as strategic partners to our regional and local clients
- Are an internal and external innovation agent. Drive change for faster reaction to changing market requirement.
- Are known experts in their market (industry, products, channels etc.)
- Understands and works with the whole portfolio of POS-related data with the client (gfknewron market, preferably predict and/or consumer as well) and is the central point of contact
- Ensures effective and efficient client training and onboarding of new customers.
- Educates customers about the most relevant features/functionalities for their specific business needs.
- Drives high adoption rates (i.e. activation, reactivation and engagement) of gfknewron within (senior) client organization by demonstrating clear ROI to client to reach our high goals
- Drives regular gfknewron usage with (senior) stakeholders in the client organization
- Finds and builds, new user base for GfK offerings
- Develops fact-based answers to complex key business questions. Elaborates use cases with clients that shows the value of GfK data and their outcome for the clients
- Is a known market expert for several categories / industry segments
- Delivers insightful high-level presentations and actionable recommendations to our (key) clients
- Coordinates client services cross countries and categories
- Identifies leads for cross sell and upsell opportunities with the client
- Helps to improve renewal rate by demonstrating clear business outcome and value
- Certified CSM (minimum gfknewron market, preferably gfknewron consumer or predict as well) and knows and uses the different propositions
- Takeover of special CSM projects (e.g. creation of internal/external training content, etc.)
- Being an internal CSM ambassador and multiplicator, drive the CSM spirit within the organization as a role model
- Ensures to be updated on relevant knowledge and has deep understanding of platform offerings;
- Collects and provides feedback to product teams on functionality, features etc. of gfknewron platform as well as to ops and other teams on non-platform issues to drive better client experience
- Collaborates with account management at the pre-sales and renewal stages, identifies sales leads
- Collaborates with other business unit teams to identify opportunities for strategic assignments
- Coordinates internal client services nationally and internationally
- Is consulted and responsible for its category handling (collaboration with relevant stakeholders – Definitions, Quality, Recruitment)
- Validates / conduct QC to guarantee GfK seal of quality
- Relevant working experience
- Excellent business understanding in durable consumer goods markets and related Retail
- Interest and expertise for Tech and Durables product categories and markets
- Ideally 5-7 years of experience in consulting, market research, product management of durables or equivalent business units
- Excellent and very good English language skills
- Excellent presentation and communication skills, client-centric approach
- Proactive and consistent engagement with multi-disciplined teams
- Co-ordination and decision making of how to achieve client outcomes and organisation goals
- Driving delivery of results for clients & GfK across diverse cultures, mind sets, disciplines, and influences
- Passion, dedication, and commitment
- Creativity and the ability to address real-world business problems analytically
- Eagerness to learn, open mindset, team spirit, and an entrepreneurial attitude