Marketing Director (FMCG - Pet Care)

Michael Page

  • Kuala Lumpur
  • RM 300,000-384,000 per year
  • Permanent
  • Full-time
  • 18 days ago
  • Apply easily
This is a Marketing Director position for a leading FMCG Petcare business. The role manages a team of 10 and reports to the Country Manager.The Marketing Director is tasked to craft and define the country brand direction to contribute to continued growth of the brand and consumer engagement. Some key responsibilities include:
  • Lead the strategic planning of short to long term marketing plan, portfolio management which includes new product launches, hero products and products refresh
  • Create brand identity and ensure brand actions are in line with the sense of purpose
  • Lead the team to identify and analyse consumer and market insights, share findings with the management team to ensure consistency of new product development with the country's needs
  • Manage A&P budget to drive brand growth
  • Build, develop and manage the marketing team, train and develop their marketing expertise
Join a fast growing FMCG business in Malaysia|Opportunity to lead the and transform the marketing team*This role is only open to local Malaysian talents*The successful candidate is a seasoned marketing professional who has extensive knowledge and experience in the FMCG industry with people management experience.Must have requirements:
  • Extensive experience and knowledge in FMCG
  • Experience and exposure in leading global FMCG brands
Other requirements include:
  • Bachelor's Degree in a related field
  • Minimum 15 years of marketing and commercial experience
  • Experience in brand building, digital marketing, customer segmentation, product marketing
  • Strong leadership experience in leading a high performing team
  • Analytical and has a strong business acumen
Our client is a fast growing FMCG company with products across mass and premium range. The brands are built based on the health and well-being of pets as the core foundation.
  • Join a fast growing FMCG brand
  • Opportunity to lead the and transform the marketing team

Michael Page

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